FB Mastery

The updated Facebook algorithm favors community and conversation-building over passive consumption. This forces many brands to make a fundamental shift in how they craft campaigns and content, so that their brand will show up in user feeds. One way to connect with your audience on Facebook in 2019 without increasing ad budget is to create and participate regularly in Facebook Groups. Facebook Groups offer your fans a place to rally around your
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It's hard to believe but hashtags on Facebook has been around since 2013 and got an update in 2016 but no one seems to know how to use hashtags properly on Facebook. What if we told you you could use hashtags to improve organic reach?
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As Page Admins you can assign other people to help you manage your Business Page so that you can spend time on building your own business. Besides, administrating a Business Page can actually take us a large chunk of your time, so it makes sense to delegate the duties to a team of people. [Updated with 'new Facebook' screenshots 20 July 2020]
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So, you've been reading about how Live videos on Facebook are getting all the engagement and have even seen a few on your newsfeed. You're thinking of taking the plunge to start your very first Live broadcast but you can't get over 'stage fright' or in this case, 'Live fright'. There's actually a way for you to practise going Live WITHOUT going Live. Confused?
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